Roadmap to Success to focus on brand, social media

Henderson Chamber of Commerce workshop series continues March 15

HENDERSON, Nev. – As part of the Henderson Chamber of Commerce Foundation’s Roadmap to Success workshop series, Nikkole Liesse, director of the Executive MBA program at University of Nevada, Las Vegas’ Lee Business School, will present “Brand and Social Media – How to Seamlessly Blend the Two For Your Business” from 7:30 to 9:30 a.m. Thursday, March 15, at the Henderson Business Resource Center’s Seminar Room (in the Wells Fargo Building), 112 S. Water St. in Downtown Henderson.

Liesse will teach business owners practical exercises to craft their brand messaging and useful social media concepts to improve business, whether for marketing professionals or a rookie entrepreneur just beginning to create the company’s identity.

Liesse has served as director of the Lee Business School’s Executive MBA (EMBA) program for more than five years. She oversees all aspects of the EMBA, including student recruitment, student experience and curriculum, alumni relations and program marketing.

The workshop is open to all chamber members and the public. There is no cost for Henderson Chamber members. Registration for non-members is $25. An additional $10 will be charged for walk-in attendees. To reserve a space, register here by Tuesday, March 13.

The event is sponsored by Wells Fargo and the City of Henderson.

Relevant social media hashtags and handles:

The Roadmap to Success workshop series covers a variety of seminars offered on the first and third Thursday of every month, with the exception of summer, from 7:30 to 9:30 a.m. at the Henderson Business Resource Center. Topics include health care, business, finance, insurance and marketing, among others.

The Henderson Chamber of Commerce Foundation is a nonprofit corporation organized to manage and distribute funds and resources to further the development of the community through activities that are exclusively charitable, scientific or educational. The Foundation is responsible for the creation and success of both the Henderson Business Resource Center (a business incubator), Leadership Henderson, I CAN BE (Integrating Career Academics by Networking Business and Education), HCCF Community Day and Chipping in for Vets Golf Tournament.

For more information about the Henderson Business Resource Center or the Roadmap to Success Series, visit or follow on social media #hendersonchamber.

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