New media marketing focus of April 5 Roadmap to Success seminar

Maria Bailey will discuss business blogging, Internet radio, social media

HENDERSON, Nev. –The next Roadmap to Success Series workshop will cover business promotion strategies that make use of “new media.” The workshop, hosted by the Henderson Chamber of Commerce, Leadership Henderson and the Henderson Business Resource Center, will feature Maria Bailey, CEO and publisher of Success City Online, as the speaker.

The workshop will take place from 7:30 to 9:30 a.m. Thursday, April 5, at the Henderson Business Resource Center – located at 112 Water St. near West Pacific Avenue in downtown Henderson.

Free to Henderson Chamber members, the Roadmap to Success Series began in September and continues through May. The series includes 16 workshops covering topics including finance, legal, marketing, and operations and sales.

A small business owner and entrepreneur, Bailey is co-founder of Express Oh Gourmet Coffee Company, the founder, publisher and CEO of Success City Online and co-host of the “Success City Radio Show.” As a professional development consultant, she has facilitated hundreds of training programs and helped motivate people working at all levels obtain greater success in sales, leadership and personal development. She also has managed teams of more than 320 sales and management personnel and been responsible for more than $30 million in annual sales.

During the seminar, Bailey will discuss the importance of blogging for businesses and how to effectively make use of it as a promotional tool. She’ll also discuss how businesses can host their own Internet radio shows for free and why they should do so, as well as other social media marketing strategies that help to effectively build a brand.

All chamber members and the public are invited to attend. There is no cost for Henderson Chamber members. Cost for non-members is $25. Breakfast is sponsored by Coo-Coos Cafe. To RSVP, call the Henderson Business Resource Center at 702-992-7200 or email perickson@hendersonchamber.com.

The Roadmap to Success Workshop Series covers all aspects of business critical for business owners to understand and properly execute to stay afloat, especially when times are tough.

The workshop series is sponsored by the Henderson Chamber of Commerce, the City of Henderson, Imagine Communications and Mikels Fine Art Photography.

The Henderson Business Resource Center is a nonprofit organization under the Henderson Chamber of Commerce Foundation designed as a business incubator to strengthen and diversify the local economy.

For more information about the Henderson Business Resource Center or the Roadmap to Success Series, visit www.hendersonbizcenter.com.

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